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在产品概览里介绍到 Wyn 商业智能的产品核心优势是嵌入式,在开始介绍 Wyn 的嵌入式能力之前,先来简单了解什么是嵌入式分析,为什么用户需要嵌入式分析,什么样的用户需要使用嵌入式分析,以及Wyn 商业智能带给不同用户群体的价值。
嵌入式分析是一种将分析软件提供的功能(例如实时报告、交互式数据可视化和AI辅助的高级分析等)直接集成到企业业务应用程序中,以提供业务数据分析的功能,其目标是通过整合和分析相关数据来帮助用户更智能地进行工作。在日常使用的业务系统中,借助嵌入式分析技术,用户就可以直接使用数据分析的结果,解决高价值业务问题并提高工作效率。
在企业数字化转型的大潮中,无论是国有企业还是民营企业,数据的分析和挖掘是非常重要的环节。传统模式下,用户想要提取或分析系统中的数据,则必须使用独立的 BI 分析工具。他们需要借助 IT 技术从应用程序中提取数据并上传到数据平台,而部分工作需要企业 IT 部门的人员进行支持,使用门槛高、协同难度大。
为了能够进一步改善企业对数据的获取及分析能力,嵌入式商业智能成为新一代的解决方案。通过嵌入式商业智能(BI)工具,用户可以从现有业务系统的用户界面中直接访问数据分析模块,开始实现对数据的可视化展示及自助式分析。同时能够提供大屏及报表多种呈现,方便对数据进行共享与洞察。
嵌入式分析商业智能(BI) 的诞生是多方面因素综合发展的结果:
从市场趋势 看,数据价值的重要性已经被决策者们广泛认同,企业的数字化转型也在如火如荼地进行,而且颇见成效;
从软件使用者 的角度看,更多用户期望在应用程序中直接使用数据分析、可视化和报表的功能,而且能够根据自己的需要修改或新建仪表板、报表;
从技术发展 的角度看,随着自助式 BI 的发展,BI 软件的使用难度得到大幅降低,数据分析不再是专业技术人员或数据分析师的专利,业务人员完全可以自己使用 BI 功能;
随着大数据与数据科学技术的发展,数据分析续期变得越来越普遍。此时,得益于自助式分析和嵌入式商业智能,任何具备基本软件功能的人都可以从数据中获取见解,比如:决策层、数据运营人员、数据分析师,普通业务人员等,均可通过嵌入式商业智能工具,在业务流程中进行数据分析。
嵌入式BI的使用者主要有:
软件开发人员: 希望打造具有竞争力的软件产品的产品经理和开发人员,可以使用嵌入式商业智能将分析功能构建到其应用程序中,包括自定义报表和仪表板
业务用户: 通过嵌入式分析简单易用的特点,让业务用户能够随时随地进行数据分析,使他们能够更容易地理解数据,帮助用户挖掘数据的潜在价值
业务分析师: 嵌入式BI可以帮助业务分析师创建为各种角色服务的定制仪表板和分析报告。让分析师能够及时了解快速变化的市场
数据工程师: 借助嵌入式商业智能,数据工程师可以专注于从不同来源提取数据,进一步增强他们为商业用户构建可视化分析、报表和仪表板的能力
嵌入式商业智能软件通常有两种应用场景:外部嵌入和内部嵌入。在这两种情况下,分析功能都内置在业务应用程序中,唯一的区别在于最终用户。
外部嵌入: 将分析功能嵌入到面向客户的应用程序中,使用户能够理解他们正在查看或创建的数据。例如,一家OA的开发公司,在自己的产品中开发了一个数据展示门户,可以在门户中展示和分析OA的相关数据;
内部嵌入: 将报表和仪表板集成到企业员工使用的信息系统中,使他们能够对各种系统产生的数据形成分析见解。例如,一家企业客户IT部门,该部门引入嵌入式BI,将其集成到企业的OA、ERP管理系统当中,帮助业务人员了解公司内部数据,如销售和营销指标;
作为专业的软件开发技术和低代码平台提供商,葡萄城紧跟嵌入式分析发展趋势,并结合 40 余年控件研发技术,在商业智能(BI)领域不断进行技术打磨,致力于嵌入式数据分析领域的研究,推出的全新一代嵌入式 BI 产品,旨在提供可与应用系统深度集成的数据分析功能,能够与企业现有业务系统OA, ERP,MES,CRM等应用系统深度集成,整合、分析多个业务系统的数据,自助式分析业务数据、即时辅助决策,全面提升企业竞争力
Wyn 商业智能为不同的用户群体提供不同的价值: